Portfolio
Content Campaigns
After two decades of successful marketing campaigns, it's really hard to pick favorites. Here are a few successful content marketing projects. I'm happy to share the details and more importantly, discuss how a content campaign will grow your business.
Hays Recruiting Experts
A campaign that increased 401K Retirement Plan participation and employee affinity.
- Quarterly Content: Retirement Myths and Investing Basics (co-branded with Fidelity Investments)
- Rethink Retirement: Series of emails, videos, website messaging / landing pages and on-site signage to promote the company match and make it easy for employees to sign up.
Info Incognito
Lead Generation campaign targeting executives using patient-protected information to advance healthcare who must follow privacy, security, and compliance regulations.
Campaign optimized Google Ads to reach the decision-makers with educational guides on how to meet HIPAA and GDPR standards with Info Incognito's customized software and consulting.
Global Sales
A Building Supplies Company targeting B2B and B2C markets in the Caribbean had an old campaign on autopilot. After analyzing the data, I created a plan to convert the leads with new content via automated emails The Kitchen Design Guide was updated to collect and convert new leads with Google Ads, website, and social media tactics.
Publications
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Learn More
Learn about the Diana Stem Marketing approach to content, email, branding, and more. Read client success stories and frequently asked questions to see if Diana Stem is a great fit for your Marketing needs. Submit your email below to receive the brochure.
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